Whether you choose to share audio clips, write a blog post, create a video, or share a transcript, there are many ways you can make the most of your podcast appearance. The host already paid to have the finished product produced, and you already committed the time, so you might as well get the most out of it!

By including a call-to-action at the end of each episode, you can encourage listeners to visit your website or follow you on social media. You can also use your podcast to promote your products or services, either through sponsored content or by mentioning them in a natural way during your conversations.

Here are our top 7 reasons why you should be doing podcast interviews this year.

Top 3 Value Bombs:

1. You do not have to put a lot of emphasis on your brand, but on you, as a person.

2. Anybody with a skillset or experience beyond the average person can guest on podcasts.

3. You need to develop your catchy angle is going to be and lead with that. Be unique and provide value.